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Search Engine Optimisation

Search Engine Optimisation (SEO for short) is a complex process that, even when done properly, does not absolutely guarantee a high placement for your site with the search engines, such as Google.

There are many unscrupulous companies on the 'net advertising high cost SEO services with the promise of getting your site on the first page of Google and other such search engine results, from day one.  The only way to 'guarantee' high site placement is to pay the search engines expensive advertising fees.

Please note - Sometimes you can get lucky and your site will get indexed quickly.  Often, though, even with a site built to high standards and with good SEO work, it can take several weeks for it to appear.

Much of a site's page ranking is down to its incoming links - something that you may have little control over, other than to encourage other people with their own sites to link to yours.  The links need to be of 'good quality', though, and not from link farms.  Poor quality links can actually reduce your ranking.

There are, nevertheless, various ways to improve your chances of success.  Accurate coding, appropriate metatags and an xml sitemap can all help. 

Page Perfection carries out careful optimisation on any sites it produces, resulting in a typical SEO score of around 95%.
We can also look at existing sites and offer either consultancy or an optimisation service.

Contact us if you need our help.